Czech customers now ask Google, AI Overviews and ChatGPT before they buy. We combine classic SEO with answer-engine and generative-engine optimisation, supported by content written by native Czech and Slovak speakers, so people and AI models both trust what they find about you.
AI answers are eating clicks that used to reach websites. Being one of ten blue links is no longer a strategy. Being the source the answer quotes is.
Sources: Semrush AI Overviews Study (2025), Pew Research Center (2025), Ahrefs (2025), Princeton/Georgia Tech GEO study (KDD 2024). These are US and experimental studies, shown to illustrate the shift in search — not a promise of the same numbers in your market.
One programme that covers how Czechs and Slovaks search today, from the classic results page to the AI answer above it.
Technical health, site structure, on-page work and content that ranks. For Czechia that means Google and Seznam, which still holds a meaningful share of local search that foreign teams routinely ignore.
Answer engine optimisation: answer-first content blocks, FAQ and structured data, entity clarity. The goal is to be the answer Google shows, in snippets and AI Overviews, not the link below it.
Generative engine optimisation: quotable statements, statistics, cited sources and clear, fluent writing, the exact tactics the Princeton GEO study measured, so ChatGPT and Perplexity cite you when your market comes up.
AI models are trained mostly on English. In smaller languages like Czech and Slovak they lean on a much thinner pool of local content, so clear, locally relevant content helps demonstrate your expertise.
Seven grammatical cases, diacritics and word order that carries meaning. Translated copy misses how Czechs actually phrase questions, and models parsing entities notice. We write for the local audience; we don’t simply translate.
We monitor what AI Overviews, ChatGPT and Perplexity actually say about you and your category in Czech, and we feed that back into content. Most agencies still only watch rankings.
Technical state, content gaps, and what AI engines currently say about you in Czech and Slovak.
Technical fixes, information architecture, schema, and answer-ready page templates.
Native content built to rank and to be quoted: statistics, sources, clear answers.
Rankings, traffic, leads, and how AI answers describe you. We build on what works.
SEO gets you ranked in classic search results. AEO (answer engine optimisation) gets you picked as the direct answer, in featured snippets and AI Overviews. GEO (generative engine optimisation) gets you cited by AI assistants such as ChatGPT and Perplexity. The tactics overlap but are not identical, so we run them as one programme with three outputs.
Yes. Czechia is one of the few countries where a local engine still holds a meaningful share of search, especially among older and more traditional audiences. If your customers are Czech, ignoring Seznam means leaving demand on the table, so we optimise for Google and Seznam side by side.
Usually yes. Czech is a highly inflected language with seven cases, and translated pages tend to miss how people actually search and read. AI models pick that up too. We rewrite key pages natively rather than polishing translations, and we measure how the changes affect visibility and enquiries.
Not by rankings alone. We track qualified organic traffic, leads and revenue, plus answer-level visibility: whether AI Overviews, ChatGPT and Perplexity mention you, what they say, and which sources they cite for your market.
Yes. Czech and Slovak are closely related, and we prepare native content for both markets. One programme can cover your Czech and Slovak websites with shared research and separate native copy.
Tell us your market and we will show you what Czech customers currently see when they ask, and how to change it.
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