About us

We are RKP. Reklama, Která Prodává.

Czech for “advertising that sells”.

Tereza Spremová, founder of RKP Agency
Tereza Spremová · founder

My name is Tereza Spremová and I have been working in social media for about five years. I have always been drawn to visual storytelling, aesthetics and detail. That is what allows me to see a brand as a whole and turn its unique value into content that is authentic, visually strong and speaks to the right audience.

In recent years, clients have started coming to me needing much more than content creation alone. They wanted to connect it with paid advertising, SEO, PPC, analytics or professional video production.

That was the moment I knew it was time to start a new project with my colleague Honza – RKP Agency.

Today we bring together specialists from different areas of marketing. For our clients, we cover everything from professional filming and photography through social media management and paid advertising to planning entire campaigns, building websites and more.

Simply everything a brand needs to not just be seen, but to have marketing that delivers real results.

The team

The team behind RKP

Jan H.

co-founder · COO · PPC

All advertising runs through him: Google Ads, Meta Ads, budgets, bidding. Years of performance work in e-commerce, where campaigns are evaluated daily. He makes sure your budget is spent efficiently.

Alisa S.

content

Tereza’s right hand. She brings structure to content, and a fresh dose of creativity with it. Copy and visuals for campaigns, websites and social media maintain a consistent brand voice and visual identity, so the content feels coherent and naturally leads to results.

Jan J.

analytics

Performance marketing cannot be done without reliable measurement. Jan takes care of GA4, conversions and dashboards, and he is an expert on consent mode. He keeps the numbers accurate even under today’s privacy rules, so decisions are based on real data, not estimates.

Aleš S.

cinematographer and editor

Cinematographer and editor with international experience in commercial production. He shoots commercials and other film projects and covers the whole process: camera, editing, colour grading and drone footage. He makes sure video looks cinematic and sells at the same time.

Filip S.

videographer

Videographer and photographer focused on brand promotion, sport and events. He shoots handheld, on a gimbal or with a drone, always looking for the story and emotion in a project. He handles the entire shooting day, from lights and sound to the final cut.

Violeta V.

mobile video creator · reels

An expert on reels and short-form video shot on a phone. She follows the trends and formats that social platforms currently reward and quickly turns them into content for your brand. No big crew needed, so content is produced at the pace social media demands.

Testimonials

What our clients say

★★★★★

Working with Tereza was absolutely great. From the very beginning she was professional, helpful and communicative, and she always came up with her own creative ideas that took our Instagram to the next level.

IP
Iva Polánková
Beton beads
★★★★★

A very kind, personal and reliable approach. Absolute consistency and control over everything being done. And above all, amazing results. 🙂

AK
Anna Kadlecová
Dragon Kindergartens
Our approach

What we stand for

Online marketing is not just about launching ads, posting a few times and sending a report once a month. To work long term, it has to be built on your business, your customers, your offer and your real commercial goals.

1We think business first, not just marketing

What matters to us is what marketing should actually bring your company — more enquiries, bookings, visits, orders, a stronger brand or a better return on investment.

2We connect channels into one system

Advertising, web, social media, content, brand and data should not work in isolation. We set them up so they support each other.

3We track performance and quality

We do not stop at clicks, reach and cost per lead. We care whether marketing brings the right people and whether the results have real value for your business.

4We build long-term partnerships

We are not an agency for one-off experiments. What makes the most sense to us is a partnership with companies that want to develop their online marketing systematically and with a clear direction.

Working together

We are not for everyone

We are a good fit if

  • you want marketing that brings customers, not just clicks
  • you want to know what your marketing actually delivers
  • you are willing to improve your website or offer when it holds results back
  • you are looking for a team for the long run, not a single campaign

We will not be much help if

  • you are looking for the cheapest campaign management on the market
  • you expect guaranteed results within thirty days
  • advertising is supposed to save an offer that does not work
  • there is no one on your side to follow up on enquiries

Does this make sense to you?

We will look at your website, advertising and measurement, and suggest where it makes the most sense to start. No obligation, and you will talk directly to Tereza or Honza.

Get in touch
CallWe’re online